In the latest edition of National Print and Sign Owners Association Magazine, Dave Hultin spills the beans on how a coffee mishap inspired a File Storage Subscription that creates a recurring revenue stream for you. Do you offer a File Storage Subscription Service? Have you ever thought about offering one? Jump into the conversation in the comments and share your insights!
Marketing Ideas For Printers’ Post
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Steal this next time you run a discount. (You'll thank me later) Display the % off for lower-priced items. Why? 10% off a $25 item sounds better than $2.50 off. Show the $ off for higher-priced items. Why? $100 off a $1,000 item sounds better than 10% off. Both are the same. Just packaged differently. That’s the power of good copy. Craft accordingly. 📌 P.S. Have you tried this before?
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3️⃣ easy steps to save money on spray tips and nozzles this spring 💵💵💵: 1. Log into/create your FarmChem.com account. 🖥️ 2. Add nozzles and tips to your cart. 🛒 3. Use promo code 𝟱𝗢𝗙𝗙 at checkout. ✔️ That's it!
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Fave email of the week grabbed from Yotpo's Is Typing is from Chamberlain Coffee! Replenishment flows don't usually perform as good as welcome flows but this one did a good job of: 1) making the reorder process easy with the CTA up top 2) writing clear and choppy copy 3) instantly adding the product to cart Thanks for sharing this Courtney Conway and Liz Stack!
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Art Director/Designer at Printology
3moI already offer this for free. Don't most printers? Wouldn't I be discouraging people from continuing to use my company? I'm a little skeptical. Has there been any research done on this or information from printing companies already doing this? I need more info.